Co-founder & CEO
Grace Zimmerman
Reader-in-chief. Grace believes a bookstore should know the difference between a slow burn and a scorched earth, and that discovery should feel as thoughtful as the stories themselves.
Founding story
Built from a sharedobsession.
Grace Zimmerman and Honey Chawla built the romantasy home they wanted to exist: intentional, human, and entirely unashamed of the stories that make us feel everything.
Grace
Co-founder & CEO
Honey
Co-founder & CTO
Built by readers, for readers.
Yours in magic and kissing,
Grace & Honey
How it started
Romantasy deserved more than someone else's shelf.
The genre had become one of publishing's biggest stories, yet readers were still expected to find it inside stores built for everything. Grace and Honey knew its language, rituals, and community deserved a home of their own.
So they made Yearn: a place where discovery is intentional, curation is human, and the connection between authors and readers is the entire point.
“Give romantasy a home of its own.”
Real authors. Precise discovery.Shared obsession.
The founding idea, in three lines
Meet the founders
Different strengths, shared obsession
One shapes the experience readers deserve. The other makes the technology disappear. Both are building for the same love of story.
Co-founder & CTO
Honey Chawla
Honey builds the machinery so the magic does not have to think about it. She brings strong opinions about sync latency, serif fonts, and making every small detail feel effortless.
Behind the build
The work looks a lot like reading.
Books open. Notes everywhere. One more detail to rethink. Yearn is shaped by equal parts product rigor and reader instinct, with every choice returning to the same question: does this make the experience more thoughtful?
The founder filter
Every idea has to pass three questions
Features change. The standard behind them does not.
01
Does it honor the author?
The people who write the words come first. Fair treatment and meaningful human creativity are never optional.
02
Does it know the reader?
Discovery should understand the difference between a slow burn and scorched earth, then help readers find exactly what they crave.
03
Does it bring us closer?
Yearn is built to turn private obsession into shared ritual: more conversations, more connection, and more stories passed between friends.
What they believe
Taste is the product. People are the point.
Anyone can host a million files. Yearn is built around the care that turns a catalog into a place: precise discovery, fair treatment for authors, and a community where the obsession is meant to be shared.
For the ache, the swoon, and the spice.
Unlimited romantasy from $9.99/month — written by humans, every single word.
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